The meetings industry provides billions of dollars to the global economy, stimulating job growth and providing jobs for millions of people. Face-to-face meetings reinforce the solid human connections critical to driving business growth. The Convention Industry Council (CIC) champions the economic and social value of the profession and believes that industry leaders should also be its strongest and most vocal advocates.
CIC launched the Meetings Industry Advocacy Hub, in partnership with Voices in Advocacy®, to engage, educate and activate meetings industry professionals. The Hub is an online vehicle that enables supporters anywhere in the world to sign up to support the global meetings industry around coordinated responses to issues, alerts, positioning and messaging. We need your help! Click here to Join the Effort!
Meetings and events are important, not just for the professionals who work in the industry, but for everyone who understands that face-to-face connections and human connections are critical to both driving and helping move businesses forward, a point driven home recently during IMEX America 2014.
Bill McDermott, Global CEO of SAP, the world’s largest business software company, spoke via satellite to Kevin Olsen, President, One Smooth Stone where he advocated for the importance of the meetings and events industry saying, “Your industry is at the forefront of driving growth in the global economy.”
Advocacy is a joint effort and the Meetings Industry Advocacy Hub invites all interested industry supporters to get involved. Additional Resources
“FACE TIME. It Matters.”
is a grassroots industry campaign theme
designed to promote the benefits of meeting face-to-face. Learn more about the effort
, how you can take action
and get tools, resources and graphics
you can use to help spread the word about the importance of face to face meetings. The Economic Significance Study of Meetings to the U.S. Economy quantifies the economic contributions
made by the more than 1.8 million meetings, trade shows, conventions, congresses, incentive events and other meetings that take place across the country. See highlights from the original study conducted in 2009
, the 2012 update
, and a helpful infographic
that shows major talking points from the ESS.