FOR IMMEDIATE RELEASE – October 6, 2004

CONTACT: Juli Jones, Vice President
Convention Industry Council
(703) 610-0273

CONVENTION INDUSTRY COUNCIL DELIVERS APEX ACCEPTED PRACTICES AND ENCOURAGES INDUSTRY ADOPTION
Event Specifications Accepted Practices are Complete

McLean, VA – October 6, 2004 – At its 2004 annual meeting the Convention Industry Council (CIC) unanimously approved accepted practices from the APEX (Accepted Practices Exchange) initiative’s Resumes & Work Orders Panel, making this the third series of practices to be established by the initiative. Accepted practices have also been approved in the areas of terminology and history/post-event reporting.

The Resumes & Work Orders panel was co-chaired by Susan L. Schwartz, CEM, president of ConvExx and executive director for the Exhibition Services & Contractors Association (ESCA), and Sandy Biback, CMP, CMM, principal/CEO for Imagination+Meeting Planners, Inc. The panel was charged with developing recommended accepted practices for preparing and sharing complete instructions and details for meetings, conventions and other events.

“The implications of accepted practices are huge. They will become the backbone of our industry, ensuring that events of all types are executed seamlessly,” says Sandy Biback, CMP, CMM.

"The dedicated members of this panel and I are very excited about the potential efficiencies that could come as a result of these accepted practices,” adds Susan Schwartz explaining that APEX will bring great benefits to the industry by saving time, money and frustration.

In addition to defining Event Specifications Guide or ESG (acronym) as the industry’s official term for the document used by an event organizer to convey information clearly and accurately to appropriate venue(s) and/or suppliers regarding all requirements for an event, the report also outlines a series of accepted practices to include:

  • EaESG will be a three-part document which will include a general overview of the event, a timetable outlining all functions of the event, and specifications for each function that is part of the event.
  • The APEX ESG should be the industry’s accepted format for the conveyance of information regarding the requirements of an event.

Additionally, the final Resumes & Work Orders report includes an ESG template for industry use. The full report can be found on-line at www.conventionindustry.org.

APEX Commission Chair Mickey Schaefer, CAE, vice president of the American Academy of Family Physicians, expressed gratitude to the many volunteers involved in this effort and to the industry as a whole for supporting the initiative and its goals. "The remarkable response to APEX reflects our industry's support and enthusiasm for working together to achieve efficiencies in all we do. Many people can now see the vision and have caught the passion for building a better future together," Schaefer said.

“Now that accepted practices have been approved in three of the seven areas identified by APEX we, as an industry, can begin streamlining the way we do business,” says Mary Power, president/CEO of CIC. “With the continued hard work and support of our volunteers and the industry, the goal is to have accepted practices in the remaining four areas approved by the end of 2005.”

Currently CIC is accepting industry comments on the APEX Request for Proposal (RFP) preliminary report as well as the Meetings & Site Profile preliminary report. These reports will remain open for industry comment through the end of October. Visit www.conventionindustry.org to submit comments online.

APEX (Accepted Practices Exchange), an initiative of the Convention Industry Council, is developing and implementing industry-wide accepted practices which will create and enhance efficiencies throughout the meetings, conventions and exhibitions industry. To subscribe to a monthly update on the initiative send an email with “ADD” in the subject line to ccote@conventionindustry.org. Please include your name, title, employer and mailing address.


The Convention Industry Council's 31 member organizations represent more than 98,000 individuals and 15,000 firms and properties involved in the meetings, conventions and exhibitions industry. Formed in 1949 to provide a forum for member organizations seeking to enhance the industry, the CIC facilitates the exchange of information, develops programs to promote professionalism within the industry, and educates the public on its profound economic impact. In addition to the APEX initiative, the CIC is also responsible for the Certified Meeting Professional (CMP) Program. Other programs include Project Attrition, the Hall of Leaders, the Prestigious CIC Cup, and the CIC Economic Impact Study.

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©2004 Convention Industry Council
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