APEX E-News Volume 3 Issue 2

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APEX E-NEWS ARCHIVE: Volume III, Issue 2 - May 2004
The APEX E-News is an effort to provde information and updates on the APEX (Accepted Practices Exchange) initiative to all volunteers, funders and general industry members. APEX is an industry-wide initiative that is developing the best accepted practices for the meetings, conventions and exhibitions industry with the goal of streamlining the way the industry does business.
================================
CONTENTS
I. APEX Day is Coming – October 14, 2004!
II. APEX Donor Spotlight – The PCMA Education Foundation
III. City Discussion Groups – Upcoming Meetings
IV. APEX Education – Upcoming Presentations
================================

I. APEX DAY IS COMING – OCTOBER 14, 2004!

APEX Day is on October 14, 2004! It is a time to focus the attention of the meetings, conventions and exhibitions industry on the APEX initiative while raising awareness and educating industry members of its purpose and outcomes.

Individuals, organizations, and corporations will be celebrating APEX in many different ways. For instance, industry veterans, Shelley Harris, CMM, CMP and Ellen Wilson, CMP will bring APEX Day to two groups in the industry: independent meeting executives and human resources directors.

The Harris/Wilson team will host a special educational forum where independent meeting executives and human resources directors come together to learn the benefits of the APEX initiative as it relates to their business. The goal of the two-hour program will be to present the strength of the APEX program as it relates directly to employee professionalism, staff and corporate development, and the communications process for every contractor that touches a meeting or event.

“APEX content provides a framework that HR can use at every stage of the employment management cycle including job description design, staff recruitment, new employee assimilation, staff training, performance management, and of, course delivery of customer service” explained Wilson.

“The content of this program will also relate directly to the business owner who hires contractors, manages projects and works specifically in the meetings industry,” cites Harris. “An independent meeting executive will learn how APEX can deepen their expertise in the industry, how they can incorporate APEX content into their marketing and communications message and ultimately, build a stronger business.”

Put APEX on your staff meeting agenda.

Schedule a webinar to educate customers about APEX.

Publish an article on APEX in your company or organization newsletter.

Promote APEX on your website by posting the APEX supporter logo, adding links to the APEX Industry Glossary and Post-Event Report and providing general APEX information.

Support a local city discussion group by sending employees to participate or by providing services as a sponsor.

Write a letter to your business associates explaining your commitment to APEX.

For many more ideas, visit www.conventionindustry.org/apex/apex_day.htm.

Shelley Harris, CMM, CMP is a certified guerrilla marketing coach who works with independent meeting executives. For more information, go to www.GroupHarris.com.

Ellen Wilson, CMP is a business success coach and trainer with extensive sales experience in the hospitality industry. For more information, go to www.EllenWilson.com.

II. APEX DONOR SPOTLIGHT – THE PCMA EDUCATION FOUNDATION

Formed in 1985 as a supporting entity to the Professional Convention Management Association (PCMA), the Education Foundation was incorporated for the express purpose of supporting the educational programs and research activities of PCMA. Throughout its life, the Education Foundation has developed numerous outstanding educational offerings and has contributed to the conduct of important research for the industry.

A lead donor for the APEX initiative and for CIC’s Project Attrition, the Education Foundation has narrowed its focus to fundraising and grant-giving to projects, products and services designed to advance the meetings and conventions industry. Through various fundraising initiatives and grant-giving processes, the Education Foundation reaches into the meetings and conventions community at numerous levels to give back to its members and the industry.

More information on the PCMA Education Foundation and the projects it supports can be found at http://www.pcma.org/education/foundation/.

III. CITY DISCUSSION GROUPS – UPCOMING MEETINGS

City Discussion Groups (CDG) are a vital part of the development of accepted industry practices, providing an open forum through which industry members on the local level can participate and be heard. They are FREE or LOW-COST, local, educational programs open to any industry member! Check back resularly – new CDGs are scheduled often.

June 2, 2004 – Denver, CO, USA

June 8, 2004 – Columbus, OH, USA

June 24, 2004 – San Francisco, CA

August 4, 2004 – Washington, DC, USA

November 22, 2004 – Northern New Jersey, USA

September 23 – St. Louis, MO, USA

To RSVP for these events, and see the status of other cities, visit the official APEX City Discussion Group webpage.

If you are interested in leading a CDG in your city, contact Crystal Coté at (703) 610-0278 or ccote@conventionindustry.org.

IV. APEX EDUCATION – UPCOMING PRESENTATIONS

Watch for APEX-related sessions at the following upcoming industry events:

June 8, 2004
Las Vegas International Hospitality and Convention Summit - Las Vegas, NV, USA
University of Nevada - Las Vegas

June 21, 2004
HITEC – Dallas, TX, USA
Hospitality Financial & Technology Professionals

July 14, 2004
Annual Meeting – Miami, FL, USA
Council of Engineering and Scientific Society Executives (CESSE)

July 26, 2004
World Education Congress (WEC) Roundtables – Denver, CO, USA
Meeting Professionals International (MPI)

July 27, 2004
World Education Congress (WEC) Education Sessions – Denver, CO, USA
Meeting Professionals International (MPI)

July 30, 2004
I-CHRIE Annual Conference & Exposition – Philadelphia, PA, USA
International Council on Hotel, Restaurant, and Institutional Education (I-CHRIE)

August 1-4, 2004
36th Annual Convention and Trade Show - Orlando, FL, USA
National Business Travel Association (NBTA)

==========================================================================

To be added to this mailing list, send an email with "ADD" in the subject line to ccote@conventionindustry.org. Please include your name, title, employer, and mailing address.

To be deleted from this mailing list, send an email with "REMOVE" in the subject line to ccote@conventionindustry.org.

APEX is an initiative of the Convention Industry Council
www.conventionindustry.org

©2004 Convention Industry Council
Contact the CIC

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Sitemap

APEX E-NEWS ARCHIVE: Volume III, Issue 2 - May 2004

The APEX E-News is an effort to provde information and updates on the APEX (Accepted Practices Exchange) initiative to all volunteers, funders and general industry members. APEX is an industry-wide initiative that is developing the best accepted practices for the meetings, conventions and exhibitions industry with the goal of streamlining the way the industry does business.

================================
CONTENTS
I. APEX Day is Coming – October 14, 2004!
II. APEX Donor Spotlight – The PCMA Education Foundation
III. City Discussion Groups – Upcoming Meetings
IV. APEX Education – Upcoming Presentations
================================

I. APEX DAY IS COMING – OCTOBER 14, 2004!

APEX Day is on October 14, 2004! It is a time to focus the attention of the meetings, conventions and exhibitions industry on the APEX initiative while raising awareness and educating industry members of its purpose and outcomes.

Individuals, organizations, and corporations will be celebrating APEX in many different ways. For instance, industry veterans, Shelley Harris, CMM, CMP and Ellen Wilson, CMP will bring APEX Day to two groups in the industry: independent meeting executives and human resources directors.

The Harris/Wilson team will host a special educational forum where independent meeting executives and human resources directors come together to learn the benefits of the APEX initiative as it relates to their business. The goal of the two-hour program will be to present the strength of the APEX program as it relates directly to employee professionalism, staff and corporate development, and the communications process for every contractor that touches a meeting or event.

“APEX content provides a framework that HR can use at every stage of the employment management cycle including job description design, staff recruitment, new employee assimilation, staff training, performance management, and of, course delivery of customer service” explained Wilson.

“The content of this program will also relate directly to the business owner who hires contractors, manages projects and works specifically in the meetings industry,” cites Harris. “An independent meeting executive will learn how APEX can deepen their expertise in the industry, how they can incorporate APEX content into their marketing and communications message and ultimately, build a stronger business.”

Put APEX on your staff meeting agenda.
Schedule a webinar to educate customers about APEX.
Publish an article on APEX in your company or organization newsletter.
Promote APEX on your website by posting the APEX supporter logo, adding links to the APEX Industry Glossary and Post-Event Report and providing general APEX information.
Support a local city discussion group by sending employees to participate or by providing services as a sponsor.
Write a letter to your business associates explaining your commitment to APEX.

For many more ideas, visit www.conventionindustry.org/apex/apex_day.htm.

Shelley Harris, CMM, CMP is a certified guerrilla marketing coach who works with independent meeting executives. For more information, go to www.GroupHarris.com.

Ellen Wilson, CMP is a business success coach and trainer with extensive sales experience in the hospitality industry. For more information, go to www.EllenWilson.com.

II. APEX DONOR SPOTLIGHT – THE PCMA EDUCATION FOUNDATION

Formed in 1985 as a supporting entity to the Professional Convention Management Association (PCMA), the Education Foundation was incorporated for the express purpose of supporting the educational programs and research activities of PCMA. Throughout its life, the Education Foundation has developed numerous outstanding educational offerings and has contributed to the conduct of important research for the industry.

A lead donor for the APEX initiative and for CIC’s Project Attrition, the Education Foundation has narrowed its focus to fundraising and grant-giving to projects, products and services designed to advance the meetings and conventions industry. Through various fundraising initiatives and grant-giving processes, the Education Foundation reaches into the meetings and conventions community at numerous levels to give back to its members and the industry.

More information on the PCMA Education Foundation and the projects it supports can be found at http://www.pcma.org/education/foundation/.

III. CITY DISCUSSION GROUPS – UPCOMING MEETINGS

City Discussion Groups (CDG) are a vital part of the development of accepted industry practices, providing an open forum through which industry members on the local level can participate and be heard. They are FREE or LOW-COST, local, educational programs open to any industry member! Check back resularly – new CDGs are scheduled often.

June 2, 2004 – Denver, CO, USA
June 8, 2004 – Columbus, OH, USA
June 24, 2004 – San Francisco, CA
August 4, 2004 – Washington, DC, USA
November 22, 2004 – Northern New Jersey, USA
September 23 – St. Louis, MO, USA

To RSVP for these events, and see the status of other cities, visit the official APEX City Discussion Group webpage.

If you are interested in leading a CDG in your city, contact Crystal Coté at (703) 610-0278 or ccote@conventionindustry.org.

IV. APEX EDUCATION – UPCOMING PRESENTATIONS

Watch for APEX-related sessions at the following upcoming industry events:

June 8, 2004
Las Vegas International Hospitality and Convention Summit - Las Vegas, NV, USA
University of Nevada - Las Vegas

June 21, 2004
HITEC – Dallas, TX, USA
Hospitality Financial & Technology Professionals

July 14, 2004
Annual Meeting – Miami, FL, USA
Council of Engineering and Scientific Society Executives (CESSE)

July 26, 2004
World Education Congress (WEC) Roundtables – Denver, CO, USA
Meeting Professionals International (MPI)

July 27, 2004
World Education Congress (WEC) Education Sessions – Denver, CO, USA
Meeting Professionals International (MPI)

July 30, 2004
I-CHRIE Annual Conference & Exposition – Philadelphia, PA, USA
International Council on Hotel, Restaurant, and Institutional Education (I-CHRIE)

August 1-4, 2004
36th Annual Convention and Trade Show - Orlando, FL, USA
National Business Travel Association (NBTA)

==========================================================================

To be added to this mailing list, send an email with "ADD" in the subject line to ccote@conventionindustry.org. Please include your name, title, employer, and mailing address.

To be deleted from this mailing list, send an email with "REMOVE" in the subject line to ccote@conventionindustry.org.

APEX is an initiative of the Convention Industry Council
www.conventionindustry.org